It’s about a year ago that I first headed out to Lansing, Michigan to meet North American iLottery provider NeoPollard Interactive and start our work together.
I met so many great people on site and online, across different continents, some team, many external – all with stories to tell and insights to share about NeoPollard’s hugely successful first decade and its opportunities for the future.
They made brave choices along the way to an ownable set of statements that define the next decade.
It’s great to see them now focus on different ways to stitch their passion, vision and values into the business. As I always say: it’s got to be for everyone, everywhere and everything.
(And I love, love, LOVE that they have renamed purpose ‘passion’ – so right for them!)
